In this Christmas, Creative Director Maria Grazia Chiuri brings a poetic celebration to the shoppers. Dior In Lights is the Christmas theme in this holiday. Inspired by the light festivals in the south of Italy, we can see beautiful Dior in Lights motif everywhere in Christian Dior.
To interpret the motif on visual merchandising, we can see captivating lighting in the Christmas window displays to feature the collection. The enlargement of the gorgeous motif shows not only the delicate detailing but also impress shoppers about the story behind the collection.
Photo: Shot at Harbour City, Tsim Sha Tsui, Hong Kong
For more details on our projects of window displays, product displays, and fixtures, please do not hesitate to contact our project management team at enquiry@tdf-asia.com or give us a call +852 2116 9583.