TDF Opinion
Welcome to TDF VM Blog, here we share our latest case studies, news and thoughts in the VM industry. Read now to get the insights!
January 19, 2021
Traditionally, luxury goods seemed worth it to consumers because they were able to reap the prestige of owning a product from a popular big-name brand. However, […]
November 30, 2020
More post-pandemic changes are expected to hit the fashion industry. We’re used to traditional store window displays that clearly showcase a shop’s merchandise. Store windows are […]
October 27, 2020
Before the COVID-19 crisis hit, luxury brands were used to implementing experiential marketing techniques to create more immersive experiences between brands and customers. We’ve seen everything […]
September 22, 2020
While some of the COVID-19 safety restrictions are being lifted, the way we shop is still drastically different. Consumers are still scared, worried, and fearful – […]
August 25, 2020
According to The Vogue – The Omnichannel Playbook, online and offline interdependency is increasing in the luxury consumer market. The luxury industry embraces more technological developments […]
July 20, 2020
Coronavirus has changed the world in ways many of us never saw coming, the fashion industry included. Physical luxury stores are getting creative. While trying to […]
June 26, 2020
Awareness surrounding sustainability has been a hot topic now for the last couple of years. We have seen numerous brands pledge to “do better” when it […]
June 15, 2020
(Photo: LOUIS VUITTON, Shot at Landmark, Central, Hong Kong) As we are begging to approach the post-pandemic stage of the novel coronavirus, European governments started to […]