Christian Dior – Christmas Store Window 2020 | Dior In Lights

In this Christmas, Creative Director Maria Grazia Chiuri brings a poetic celebration to the shoppers. Dior In Lights is the Christmas theme in this holiday. Inspired by the light festivals in the south of Italy, we can see beautiful Dior in Lights motif everywhere in Christmas store windows. 

The captivating lighting effect in the Christmas store windows helps to highlight the collection. The enlargement of the gorgeous motif shows the delicate detailing and impress shoppers about the collection’s story. It thus draws the attention of the shoppers and increases foot traffic of the stores.

Photo: Shot at Harbour City, Tsim Sha Tsui, Hong Kong