“Prada Glow” Pop-up

《VM Inspiration For The Week》

To celebrate the continued collaborative vision between Miuccia Prada and Raf Simons, Prada debuts its Prada Glow Popupseries starting from Paris. It reveals elements of light and colour blending dynamically to give life to a contemporary universe, full of energy. Hong Kong is the second destination to set up the stunning Prada Glow Pop-up.

The popup series features the Italian fashion house’s triangle logo at the store’s centre, surrounded by chromatic lighting effects – from purple to orange and green. The architectural display prop is structured with the House triangles and neon lights to bring the mesmerizing effect to the shoppers and guide them to the Prada fashion world.

Photo shot at K11 Musea, Tsim Sha Tsui, Hong Kong

If you have exciting projects in storefront window displays, window props, pop-up stores and fixtures, welcome to check out our services here or contact us directly.

Intellectual Property Disclaimer: The materials shared here are intended solely for inspirational and educational purposes to foster creativity and discussion. They are not meant for commercial use, and we do not claim ownership or rights to any trademarks, logos, designs, or copyrighted materials [more details].

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